Issue Stories

Letter From The Editor

A New Look, A New Attitude

by Cheryl Woodruff

Taking a cue from network television, CLP gets an extreme makeover

You probably have noticed that CLP looks different, and as you begin to read it, you will undoubtedly know that it has a new attitude, too. The updated design and contents are intended to more effectively showcase the myriad products necessary to run your clinical laboratory. The new attitude, reflected in our feature stories, will put more emphasis on the products used in lab operations and processes, and more focus on reader participation.

The first thing that is obvious in the print version is a smaller size, which you can easily stand on a shelf on your desk, and carry in your briefcase for reference wherever you go. The new cover was designed to give you more photos of products, and headlines that point you directly to profiles and features inside the magazine.

Inside, a redesigned Product News section now has all product profiles and photos in specific categories—automation, equipment, LIS/EMR, miscellaneous supplies, and testing/diagnostics—so you can easily find what you're looking for.

The expanded Table of Contents lists all of the products and their manufacturers in separate categories.

A new Product Technology feature emphasizes cutting-edge developments that are on the market or on the horizon.

Coming Next Month

Product Update, our new monthly feature, written by long-time technology editor Kris Kyes, will be a roundup of what's here, what's new, and what's coming in specific categories. If you have suggestions for products to be included in this feature, please send me an e-mail.

Look for an announcement of our Products of the Year and Facilities of the Year awards. We hope you will nominate innovative products and outstanding laboratories for consideration. The winners will be announced and profiled in the November issue.

We welcome your comments and input regarding the entire magazine.

Happy New Year.

Cheryl Woodruff

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